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Justin C

- Research Program Mentor

Industry expert


Corporate Finance, Investments, Business Valuation, Personal Finance

Project ideas

Project ideas are meant to help inspire student thinking about their own project. Students are in the driver seat of their research and are free to use any or none of the ideas shared by their mentors.

Printing Money

Nearly every business operates within a specified "model", which include marketplaces, subscriptions, advertising, direct-to-consumer, and many more. Over time, these models have evolved based on the demands of customers and dynamics of the supply chain. Based on the profitability and staying power of the most iconic and well-known businesses, what are the business models that have the highest probability of allowing businesses to effectively "print money", another way of articulating their tremendous ability to generate profit for shareholders and lead to favorable outcomes for all stakeholders involved?

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