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Gregory K

- Research Program Mentor

MBA Master of Business Administration


Currently an adjunct professor at La Salle University teaching Sports Finance to undergraduates & Managerial Accounting to MBA students, been in the sports industry now for 5 years revolving around accounting, finance, sports business analytics etc.

Project ideas

Project ideas are meant to help inspire student thinking about their own project. Students are in the driver seat of their research and are free to use any or none of the ideas shared by their mentors.

Fan Cost Index & Attendance

As COVID comes to an end, a major concern of all major professional sports league (NBA, MLB, NFL & NHL) is the return of max attendance throughout their stadiums and venues. Yet this recovery has not come as quickly as some may have hoped and that can be due to a multitude of reasons. One major variable that would be interesting to look into is the cost of attending these events as it seems these events never go down in price. Cost of attendance could be a major deterrent for fans as they need to decide where discretionary money is spent. Analyzing the cost of attending sporting events by league, team, and region could be a major insight into why attendance may be stagnant.

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